TrueToro logo TrueToro Get in touch

Common questions

What does TrueToro monitor?

TrueToro monitors public and community sources such as Reddit, Discord, forums, review sites, and other open web conversations.

What kinds of signals does it find?

It looks for customer complaints, product gaps, competitor comparisons, employee sentiment, and shifts in brand reputation.

Who is it for?

It is designed for teams responsible for brand, customer insights, market intelligence, communications, and customer experience.

Why not just use NPS or support data?

Those are useful, but they are often lagging indicators. Public conversations can surface the issue earlier.

Do you cover employee sentiment too?

Yes. Public employee discussions and review sites can reveal recruiting or culture issues before they become visible internally.

How do teams use the output?

Teams use it to prioritize response, brief leadership, inform product, and catch risks before they affect revenue or hiring.